We have been working closely with the Valad Property Group for over 5 years on helping them to promote Home Central Shepparton. Each year we have created special promotions to attract shoppers to the precinct. Our latest promotion involved building a ‘Pop Up Garden’. We also involved and supported the local community by sponsoring the local GVFL and PDFNL football and netball leagues.
We were able to take advantage of utilising two vacant shop frontages to situate the garden. The garden was a platform to launch a series of special promotional events and hold live performances ‘LIVE’ from the ‘Pop Up Garden’ stage. The garden was also open at weekends where shoppers could rest and grab a coffee. The furniture was designed so it could be easily moved and stored in one of the vacant shop units. It has been a huge success.